A Brave New Marketplace: Unleashing Opportunities at the Base of the Pyramid
The Base of the Pyramid (BoP) market presents a large but challenging opportunity to scale and transform lives. For the past decade, there has been substantial growth in BoP ventures, provision of quality services to the poor, as well as investor interest in the market. However, there is also a growing recognition of limitations that can affect venture sustainability, scalability and success.
Themed A Brave New Marketplace: Unleashing Opportunities at the Base of the Pyramid, the inaugural BoP World Convention is a unique forum that encourages key stakeholders from multiple sectors and industries to share knowledge, engage with issues and explore partnerships to bring sustainable and affordable solutions that could impact millions of lives. The convention provides an action-oriented platform that features high-level discussions between the public and private sectors.
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