Published in: 2015
Location of library entry
This library entry contains background documents for a grant that June Lee is leading and which is funded by the Bill and Melinda Gates Foundation (further information is also available on the SuSanA discussion forum, see link below).
Short description of the project:
“Cleaner, Healthier, Happier” is a multi-media project developed by Sesame Workshop to promote positive behaviors related to sanitation and hygiene among children ages 3 to 7 years and their caregivers in low-resource communities in Bangladesh, India, and Nigeria. The project provides critical messaging on using the latrine, wearing footwear when defecating, promoting handwashing to break the oral-fecal route of disease transmission, safe water collection and purification practices, and improved waste disposal practices. The project includes both mass media (PSAs) and community and school-engagement components, where implementing partners facilitate with content with children (and to a lesser degree, caregivers) in areas where such content is especially needed. In Bangladesh, the team is working in tea gardens in Moulvibazar; in India, the program takes place in urban slums in Kolkata; and in Nigeria, it is implemented in schools in rural and peri-urban areas outside Abuja.
Create engaging and educationally effective media content to promote culturally and contextually relevant sanitation and hygiene knowledge, attitudes, and practices (KAPs) among children and their caregivers; and assess the relative efficacy of different approaches to messaging (with a social vs. personal orientation) in changing these KAPs.
Improve sanitation and hygiene knowledge, attitudes, and practices among children and caregivers
Documents available for download below:
1 - Gates educational framework: A multi-media sanitation and hygiene intervention for children and their caregivers in Bangladesh, India, and Nigeria
Various authors (2015). Sesame Street Water: A multi-media water, sanitation and hygiene intervention for children and their caregivers in Bangladesh, India, and Nigeria - Various documents on results from research grant. Sesame Workshop
East Asia & Pacific Educators English Journalists Practitioners Sub-Saharan Africa
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