Sanitation Marketing Resources

The following resources are hosted on sanitation-marketing.org and therefore not provided by SuSanA.

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We have gathered a list of SanMark resources for our Community of Practice to utilise. We would like this to be a shared library where we can assist each other with accessing information. If you would like to share a document, website or video we would all love to hear from you!

Please email these to info@sanitationmarketing.com and we will upload them as soon as possible.


Background and Theory

General topics that provide an overview of what SanMark is or speak to the overall SanMark processes. You will also find resources that argue the case for the importance of SanMark.

Popular downloads include:

Sanitation and water supply, Caincross, 1992 Sanitation and water supply, Caincross, 1992 (5102 KB)

Rethinking sanitation, UNDP, 2006 Rethinking sanitation, UNDP, 2006 (318 KB)

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Financing Sanitation

Resources on financial aspects of implementing SanMark projects – NGO, government or private sector funding and topics on microfinance.

Popular downloads include:

The challenge of financing sanitation for meeting the MDGs, WSP, 2004 The challenge of financing sanitation for meeting the MDGs, WSP, 2004 (456 KB)

Assessing microfinance for water and sanitation, Mehta, 2008 Assessing microfinance for water and sanitation, Mehta, 2008 (1073 KB)

Financing on-site sanitation for the poor, WSP, 2010 Financing on-site sanitation for the poor, WSP, 2010 (2415 KB)

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Social Marketing

Communications tools, effective marketing approaches, sales event guidance and other related topics.

Popular downloads include:

SanMark as an emergent application of social marketing, Devine, 2010 SanMark as an emergent application of social marketing, Devine, 2010 (767 KB)

Communication Tools -TSSM in Indonesia, WSP, 2008 Communication Tools -TSSM in Indonesia, WSP, 2008 (8378 KB)

Communication Tools - The Story of Achey and Achroch, WaterSHED Communication Tools - The Story of Achey and Achroch, WaterSHED (5955 KB)

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Product Design

Resources on designing the most effective SanMark products and services. Includes design, costing and pricing, and engineering aspects.

Popular downloads include:

The Easy Latrine Story - IDE Cambodia The Easy Latrine Story - IDE Cambodia (380 KB)

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CLTS

Resources relating to the association of SanMark with CLTS and hygiene programs.

Popular downloads include:

Handbook on CLTS, Kar and Chambers, 2008 Handbook on CLTS, Kar and Chambers, 2008 (2522 KB)

What does it take to scale up rural sanitation, WSP, 2012 What does it take to scale up rural sanitation, WSP, 2012 (2701 KB)

Sanitation marketing in a CATS context, UNICEF, 2010 Sanitation marketing in a CATS context, UNICEF, 2010 (657 KB)

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Case Stories

Here you will find a collection of case studies on SanMark projects around the world. Please also see the Sanitation Marketing Map to find out more.

Popular downloads include:

The Hands Off SanMark Model, Pedi, Jenkins, WEDC 2011 The Hands Off SanMark Model, Pedi, Jenkins, WEDC 2011 (233 KB)

Indonesia country update - Learning at scale, WSP, 2009 Indonesia country update - Learning at scale, WSP, 2009 (1147 KB)

Rural Sanitation Marketing, Water for People, Malawi Rural Sanitation Marketing, Water for People, Malawi (1873 KB)

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Blogs and Websites

Links to blogs or websites of organisations practicing SanMark around the world.

Popular links include:

Saniblog

SuSana - Sustainable Sanitation Alliance

Sanitation Updates

WASHplus

Water For People

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Tools

Toolkits, manuals and guidance to assist with the implementation of SanMark activities.

Popular downloads include:

SanMark for Managers, USAID-HIP, 2010 SanMark for Managers, USAID-HIP, 2010 (1818 KB)

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Miscellaneous

All other related topics.

Popular downloads include:

Hygeine and Sanitation Software, WSSC, 2010 Hygeine and Sanitation Software, WSSC, 2010 (3802 KB)

Sanitation and Health, PLOS, 2010 Sanitation and Health, PLOS, 2010 (206 KB)

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